Go Back   Jeep Garage - Jeep Forum > Jeep Platform Discussion > Grand Cherokee - WK2 -

Join Jeep Garage Today
Reply
 
Thread Tools Display Modes
 
  #4885  
Old 04-04-2013, 02:12 PM
Vtail's Avatar
Premium Member
My Jeep: 2014 3.0L WK2
 
Join Date: Dec 2012
Location: Twin Cities, MN
Posts: 548
Thanks: 19
Thanked 101 Times in 61 Posts
Rep Power: 1423
Vtail has disabled reputation
Re: 2014 Grand Cherokee - Ordering Information and Pricing

I'm hoping short run just means that a small percent of the production each month will be CRDs as they expect most of sales to still be gas engines.
__________________

__________________
Current garage/hangar:
2014 Grand Cherokee Summit EcoDiesel Cherry Red w/Jeep Brown interior
2011 John Deere 1023E diesel tractor
2009 Jetta TDI (better half's ride)
2007 Harley Softail Deluxe
1966 Beechcraft Bonanza "V-tail"
1930 Ford Model A - restoration in process
Reply With Quote
  #4886  
Old 04-04-2013, 02:12 PM
jbeno's Avatar
Member
My Jeep: 2014 3.0L WK2
 
Join Date: Mar 2013
Location: Oakland, CA
Posts: 11
Thanks: 4
Thanked 3 Times in 1 Post
Rep Power: 567
jbeno is on a distinguished road
Re: 2014 Grand Cherokee - Ordering Information and Pricing

The dealer I spoke with today said that unlike the gas models, most if not all of the CRD productions will be to fulfill pre-arranged sales orders (the orders we're trying to place). He said there won't be many diesels produced to sit on the dealer lots. I don't know if that's what they mean by "short run," but sounds similar?
__________________

__________________
Reply With Quote
  #4887  
Old 04-04-2013, 02:20 PM
chevyboy_711's Avatar
Senior Member
 
Join Date: Jun 2012
Location: Detroit, MI
Posts: 1,244
Thanks: 209
Thanked 503 Times in 176 Posts
Rep Power: 5716
chevyboy_711 has a reputation beyond reputechevyboy_711 has a reputation beyond reputechevyboy_711 has a reputation beyond reputechevyboy_711 has a reputation beyond reputechevyboy_711 has a reputation beyond reputechevyboy_711 has a reputation beyond reputechevyboy_711 has a reputation beyond reputechevyboy_711 has a reputation beyond reputechevyboy_711 has a reputation beyond reputechevyboy_711 has a reputation beyond reputechevyboy_711 has a reputation beyond repute
Re: 2014 Grand Cherokee - Ordering Information and Pricing

Quote:
Originally Posted by mceb View Post
What's the reasoning for a short run, to match capacity with estimated demand or some kind of line switchover needed to make CRDs?
Manufacturers do short runs on cars, for market research in a vehicle/trim demand, as well as making a certain vehicle/trim more exclusive than the rest. Amongst many other things.

But I'm curious, where did you recieve information about a "short run?"
__________________
Former JNAP 'World-class' body builder, and JeepGarage informant.

"In life you have two options. You can work toward your dreams, or you can work to fulfill someone else's. You choose."
Reply With Quote
  #4888  
Old 04-04-2013, 02:24 PM
Vtail's Avatar
Premium Member
My Jeep: 2014 3.0L WK2
 
Join Date: Dec 2012
Location: Twin Cities, MN
Posts: 548
Thanks: 19
Thanked 101 Times in 61 Posts
Rep Power: 1423
Vtail has disabled reputation
Re: 2014 Grand Cherokee - Ordering Information and Pricing

Quote:
Originally Posted by chevyboy_711 View Post
Manufacturers do short runs on cars, for market research in a vehicle/trim demand, as well as making a certain vehicle/trim more exclusive than the rest. Amongst many other things.

But I'm curious, where did you recieve information about a "short run?"
My dealer said they heard that at their meeting this morning with the "Chrysler Production Team". Sounds like this is their monthly allocation meeting or something?
__________________
Current garage/hangar:
2014 Grand Cherokee Summit EcoDiesel Cherry Red w/Jeep Brown interior
2011 John Deere 1023E diesel tractor
2009 Jetta TDI (better half's ride)
2007 Harley Softail Deluxe
1966 Beechcraft Bonanza "V-tail"
1930 Ford Model A - restoration in process
Reply With Quote
  #4889  
Old 04-04-2013, 02:35 PM
Member
 
Join Date: Feb 2013
Posts: 217
Thanks: 8
Thanked 4 Times in 4 Posts
Rep Power: 976
Buckaroo has a reputation beyond reputeBuckaroo has a reputation beyond reputeBuckaroo has a reputation beyond reputeBuckaroo has a reputation beyond reputeBuckaroo has a reputation beyond reputeBuckaroo has a reputation beyond reputeBuckaroo has a reputation beyond reputeBuckaroo has a reputation beyond repute
Re: 2014 Grand Cherokee - Ordering Information and Pricing

Quote:
Originally Posted by Vtail View Post
Once I saw the Jeep Brown interior in person I was sold. I especially like the copper color on the metal trim and stitching - very sharp. The matching brown suede pillars and headliner top it off. You can get black on any vehicle but the brown is only available on the Summit which really sets it apart from the other trim levels. Brown is what I will be ordering as soon as the CRDs open for ordering....
The Brown is freakin' awesome. Combined with the chocolate pillars and headliner you feel like you're sitting inside a giant Hershey's Kiss.

Can not wait for my Summit to get here.
__________________
Reply With Quote
  #4890  
Old 04-04-2013, 02:37 PM
Temerarius's Avatar
Premium Member
My Jeep: 2009 3.7L WK
 
Join Date: Jul 2012
Location: Seattle, WA
Posts: 735
Thanks: 73
Thanked 54 Times in 41 Posts
Rep Power: 1007003
Temerarius has a reputation beyond reputeTemerarius has a reputation beyond reputeTemerarius has a reputation beyond reputeTemerarius has a reputation beyond reputeTemerarius has a reputation beyond reputeTemerarius has a reputation beyond reputeTemerarius has a reputation beyond reputeTemerarius has a reputation beyond reputeTemerarius has a reputation beyond reputeTemerarius has a reputation beyond reputeTemerarius has a reputation beyond repute
Re: 2014 Grand Cherokee - Ordering Information and Pricing

I'm still trying to make sense of this article.

What this Jeep CEO says, is not jiving with reality (like... at all).

Even the exports won't be on the lots in "a few weeks". They maybe ready to ship, but there's no way in hell they can get them on the lots, prepped and ready to go in that time frame.

That being said, I did reach out to the Detroit News and ask them to follow up on the article.

The writer responded that he'll make it a point to ask for clarification from Mr. Manley on how he came up with those figures and dates...
__________________

2014 Jeep Grand Cherokee Overland CRD
Date Ordered: 08/10/2013
Date Delivered: Same day we get the floating skateboards from Back to the Future.
2014 Dodge Durango Citadel
Date Ordered: 08/10/2013
Date Delivered: A fiscal quarter or three before the Jeep
Function: Senior Project Manager, Skittle Stuffer, Braggart
Reply With Quote
  #4891  
Old 04-04-2013, 02:41 PM
Premium Member
 
Join Date: Feb 2012
Location: California
Posts: 82
Thanks: 19
Thanked 2 Times in 2 Posts
Rep Power: 1078
ClarkKent has a reputation beyond reputeClarkKent has a reputation beyond reputeClarkKent has a reputation beyond repute
Re: 2014 Grand Cherokee - Ordering Information and Pricing

Quote:
Originally Posted by Temerarius View Post
I'm still trying to make sense of this article.

What this Jeep CEO says, is not jiving with reality (like... at all).
I have to think he didn't have the most up to date info when he gave that quote. There was probably an e-mail sitting in his inbox he still hadn't quite gotten around to reading yet. I imagine Mr. Manley's a pretty busy guy. After all, it takes a lot of time and effort to usher the new Cherokee to market
__________________
Soon: 2014 GC V6 Limited, Granite Crystal w/ Beige interior, ORA I, RA4, Lux Pkg, Tow Pkg

Day job: Corporate Strategy for a consumer products company
Reply With Quote
  #4892  
Old 04-04-2013, 02:45 PM
Member
 
Join Date: Feb 2013
Posts: 217
Thanks: 8
Thanked 4 Times in 4 Posts
Rep Power: 976
Buckaroo has a reputation beyond reputeBuckaroo has a reputation beyond reputeBuckaroo has a reputation beyond reputeBuckaroo has a reputation beyond reputeBuckaroo has a reputation beyond reputeBuckaroo has a reputation beyond reputeBuckaroo has a reputation beyond reputeBuckaroo has a reputation beyond repute
Re: 2014 Grand Cherokee - Ordering Information and Pricing

Quote:
Originally Posted by Iceman4123ca View Post
If its the summer I for one will take a hard look at the Audi Q5 diesel.
I would also take a gander at the VW Touareg Turbo Diesel - the Exec model is trimmed out beautifully (not as good as the Summit but still very nice) - very sweet car.
__________________
Reply With Quote
  #4893  
Old 04-04-2013, 03:14 PM
chevyboy_711's Avatar
Senior Member
 
Join Date: Jun 2012
Location: Detroit, MI
Posts: 1,244
Thanks: 209
Thanked 503 Times in 176 Posts
Rep Power: 5716
chevyboy_711 has a reputation beyond reputechevyboy_711 has a reputation beyond reputechevyboy_711 has a reputation beyond reputechevyboy_711 has a reputation beyond reputechevyboy_711 has a reputation beyond reputechevyboy_711 has a reputation beyond reputechevyboy_711 has a reputation beyond reputechevyboy_711 has a reputation beyond reputechevyboy_711 has a reputation beyond reputechevyboy_711 has a reputation beyond reputechevyboy_711 has a reputation beyond repute
Re: 2014 Grand Cherokee - Ordering Information and Pricing

Quote:
Originally Posted by Vtail View Post
My dealer said they heard that at their meeting this morning with the "Chrysler Production Team". Sounds like this is their monthly allocation meeting or something?
Unless it was a conference call or something, I highly doubt your dealer had a meeting with any production team.

However, as I've said before, and again and again, and over and over, JeepGarage is NOT an accurate sample of the market in which these cars are sold. If it were, there probably wouldn't even be a Laredo trim anymore, and most of our days would be spent building Overlands, Summits and SRTs. The Limited would be the base model, and we'd have a massive stockpile of Hemi's and diesels. Because that's mainly what's being bought by you guys. And trust me, it's not a problem for us, it's just that you guys may not realize you've got more money that most, and most GC buyers AREN'T buying what you're buying, nor are they a member here.

So, my point is, you guys are looking at this all wrong, and will never understand why the CRD isn't available yet, looking on the surface. It's much deeper than that. For example, look at how few people here are looking to order the CRD. What's there MAYBE 100 of you guys? Ok, now look at the market itself. Aside from you guys, there MAY be 10,000 people who aren't members here, who are interested in buying the CRD? Thats nothing close to real demand folks. But, it provides them with a card to play. See right now dealers are flooded with people buying Hemi's and Pentastar's, many of which have heard that 30mpg figure, and went in to see about it. But when they were told it was coming later, they settled on the GC they probably test drove, bc "eh 25 mpg is good too, and I like this thing!" So from Jeep's perspective, why not hold on to that 'Joker' until the buzz dies down, or people stop settling on the gas models? If the old bait-and-switch is still working, why not keep doing it?.. After all, there's no real way to tell how many will even buy the thing (CRD), considering it already failed here a few years back.

It's like this, talk about all three engines, but only launch two. The fuel mileage of the third will get people into dealers, asking about it, but when it's not available yet and they settle for one of the other two, the third has done its job. Now when sales/orders of the first two meet desired numbers, or start to dip, THEN you launch the third, to sustain dealer traffic and model sales. But if you launched them all together, you'd commit marketing suicide by laying all your cards on the table before the real '14 launch season even starts, when competitors will launch their cars... You have to have something fresh to the market when their stuff drops. Make sense people?

It's got nothing to do with any of the crap people have been saying for the last few weeks. There are no parts shortages related to the CRD. No trans issues. Nothing! It's pure marketing folks.. Put on your marketing hat and think like them.
__________________
Former JNAP 'World-class' body builder, and JeepGarage informant.

"In life you have two options. You can work toward your dreams, or you can work to fulfill someone else's. You choose."
Reply With Quote
The Following 6 Users Say Thank You to chevyboy_711 For This Useful Post:
  #4894  
Old 04-04-2013, 03:22 PM
mceb's Avatar
Member
My Jeep: 2014 3.6L WK2
 
Join Date: Feb 2013
Location: NJ
Posts: 386
Thanks: 7
Thanked 7 Times in 5 Posts
Rep Power: 960
mceb is on a distinguished road
Re: 2014 Grand Cherokee - Ordering Information and Pricing

Good points Chevyboy_711. Delays could be just milking the buzz to sell more of what they have on hand. I guess from customer prospective the shifting dates comes off as confusion so who knows. If in the end if they start up the CRD in mid-May without further delays it will all be forgotten.
__________________
2014 JGC Overland 4x4, V6, White with Blue/Brown Interior
Reply With Quote
  #4895  
Old 04-04-2013, 03:27 PM
Temerarius's Avatar
Premium Member
My Jeep: 2009 3.7L WK
 
Join Date: Jul 2012
Location: Seattle, WA
Posts: 735
Thanks: 73
Thanked 54 Times in 41 Posts
Rep Power: 1007003
Temerarius has a reputation beyond reputeTemerarius has a reputation beyond reputeTemerarius has a reputation beyond reputeTemerarius has a reputation beyond reputeTemerarius has a reputation beyond reputeTemerarius has a reputation beyond reputeTemerarius has a reputation beyond reputeTemerarius has a reputation beyond reputeTemerarius has a reputation beyond reputeTemerarius has a reputation beyond reputeTemerarius has a reputation beyond repute
Re: 2014 Grand Cherokee - Ordering Information and Pricing

Quote:
Originally Posted by chevyboy_711 View Post
It's got nothing to do with any of the crap people have been saying for the last few weeks. There are no parts shortages related to the CRD. No trans issues. Nothing! It's pure marketing folks.. Put on your marketing hat and think like them.
Hey Chevy,

Have you seen any CRD's rolling down the line for the export markets?

I suspect that CRD's are being produced (or about to be, but are not slated for the US (rather the EU, Oceania, and China) as those markets (especially the EU and Oceania) are major consumers of the CRD versus the V8.

And yeah, I know the trick (I work with marketing folks all too often). The trick to their trade is... knowing when to blink. If they wait too long, they will burn their bridges (for guys like me that will not buy the V8, but are not enthused by the V6).

That being said, I did sick the Detroit Daily News on Jeep seeking comment. Should be interesting to see what they find out.
__________________

2014 Jeep Grand Cherokee Overland CRD
Date Ordered: 08/10/2013
Date Delivered: Same day we get the floating skateboards from Back to the Future.
2014 Dodge Durango Citadel
Date Ordered: 08/10/2013
Date Delivered: A fiscal quarter or three before the Jeep
Function: Senior Project Manager, Skittle Stuffer, Braggart
Reply With Quote
  #4896  
Old 04-04-2013, 03:31 PM
visitador's Avatar
Member
 
Join Date: Jan 2013
Location: Northern California
Posts: 274
Thanks: 11
Thanked 8 Times in 6 Posts
Rep Power: 30943
visitador has a reputation beyond reputevisitador has a reputation beyond reputevisitador has a reputation beyond reputevisitador has a reputation beyond reputevisitador has a reputation beyond reputevisitador has a reputation beyond reputevisitador has a reputation beyond reputevisitador has a reputation beyond reputevisitador has a reputation beyond reputevisitador has a reputation beyond reputevisitador has a reputation beyond repute
Re: 2014 Grand Cherokee - Ordering Information and Pricing

It is not the delays that bother me but the fact that there are no firm dates, and that dealers are not even willing to take an order. Whatever the reason for later availabilty. Just give us a date. I would have easily agreed with a dealer for $ or % amount of invoice, take my deposit, and let it be done. However, my experience has been of dealers telling me they are not willing to accept an order until Chrysler allows them to order.
__________________

__________________
Reply With Quote
Reply

Tags
2014 grand cherokee, 2014, grand cherokee

Thread Tools
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are Off
Pingbacks are Off
Refbacks are Off


Similar Threads
Thread Thread Starter Forum Replies Last Post
Ordering a 2014?? Which model SnoFire Grand Cherokee - WK2 - 36 01-21-2014 01:42 PM
2014 srt 8 ordering timeline? BILLTCAT Grand Cherokee SRT - WK2 11 02-11-2013 12:29 PM
Who's ordering the 2014 first? jp467 Grand Cherokee - WK2 - 17 02-08-2013 12:49 PM
2014 Ordering RECDOG Grand Cherokee - WK2 - 38 01-30-2013 03:16 PM
2014 ordering.. RECDOG Grand Cherokee - WK2 - 3 01-05-2013 09:46 AM

Powered by vBadvanced CMPS v3.2.3

All times are GMT -5. The time now is 01:15 PM.


Powered by vBulletin® Version 3.8.8 Beta 4
Copyright ©2000 - 2014, vBulletin Solutions, Inc.
Copyright 2012 - JeepGarage.Org
The Jeep Grand Cherokee Owners Community