I chose white because last August (in a town 26 miles west of Auburn, NY), I chose white. My last white Jeep was a 1996 ZJ UpCountry, of which I have fond memories. Saw the white 2014 Summit on the lot, drove it, and picked it up a couple of days later.
The dealer where I bought mine now has a couple of Auburn Summits; my wife asked if I wish I had waited for one of those, and I promptly said, "no...because I would then need vanity plates that read 'MR HANKY' or 'HOWDY HO'."
Seriously, al long as it is not Sputum Green, it's all good.