Originally Posted by thirdman
I'd never heard that about the hemi, but it makes sense. I should say I was "dreaming" more than thinking a hemi would be in it.
Your idea sounds quite plausible. Many of those parts are on the concept. Maybe they also offer the white-ish gray paint color for the special edition to tie it to the concept more? (And stickers
). Do you think D60s push it closer to 50k before options? $50k+ seems to push it into a niche market.
Yeah I can't recall exactly where I saw that posted about the firewall.. I think it was an insider that knows the regs and specs. It came out when we were discussing the Red Rock MSRP and folks expecting a Hemi as part of the package.
The D60's are pricey... if they install those, expect to see a MSRP @ $55K.. perhaps plus some. I see stock Rubicon Hard Rock's now on Cars.com with MSRP's over $50K. That's loaded.
Of course, I've never paid over 1% below invoice.. including my 10A and Red Rock.
The key is.. Jeep locking out dealers from ordering.. and allowing us to place orders first. This levels the playing field.. I was able to leverage both my Jeeps due to that rollout policy.
Jeep is the first company I know of that's ever done that on special editions. And I'm brand loyal as a result of that customer strategy..
Can't ask for more IMO...